Significant contribution includes:

☑   Developed effective campaigns within the marketplace, garnering attention as a viable competitor in the IoT space. Created successful social media campaigns and LinkedIn performance analytics doubled after implementation. Assisted rebranding social media channels and managed social accounts.

☑   Effectively assisted in brand marketing strategies to launch a new company business unit to the public and promoted team-building exercises for employees.

☑   Responsible for launching a customer-facing sales enablement tool for partners and customers. Trained internal employees and customers and assisted in the overall marketing of the tool used as a single source consisting of access to collateral, promotion, product announcements and news. The tool is used as a type of “ecommerce” site for the business unit.

☑   Managed operations leading to successful customer satisfaction.

☑   Entrusted with managing large accounts such as Sony Carson. Served as Account Manager, professionally representing the company at client meetings and distilling information to ensure ROI.

☑   Recognized by agency management for developing a comprehensive 12-month cost analysis to uncover the ad equivalency value, average cost, and circulation total of PR efforts.